Lead UX Designer

vanessa donley

vanessa donley

Currently designing at Walmart. Open to new roles.

Bentonville, Arkansas

/

Remote

Pixels Meet purpose

listen. design. repeat.

These three words shape my design approach. My goal is to craft impactful interactions that delight users and effectively address their needs through active listening, thoughtful design, and iterative refinement.

My work reflects my love for minimalist esthetics, elegant typography, and intuitive design. I don't just think outside the box, I redesign it and add a pop of color.

I'm based in Bentonville, AR with Chicago as my professional home base, where most of my career was built. I work remote and open to travel for workshops or onsite sprints.

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TOOLS & Tech

Research & Discovery

Miro

Maze

Claude Code

ChatGPT

Design & Prototyping

Figma

Adobe CC

Framer

Sketch

Shipping & Building

Cursor

Zeplin

v0

Writing & Communication

Claude

Microsoft Office

Slack

COllaboration

Slack

Jira

Notion

COllaboration

Slack

Jira

Notion

Agentic AI

Builder.io

Lovable, Replit

Hermes, Codex, Cowork

Agentic AI

Builder.io

Lovable, Replit

Hermes, Codex, Cowork

I’ve got friends
in cool places

Brands

Walmart, Illumina Genomics, GE Aero Alliance, Intermountain Health, Avia Health, Johnson & Johnson Medtech, Ethicon, Takeda Pharmaceuticals, U.S. Army, Google, JPMorgan, United Airlines, Exelon, Johnson Controls, eBay, Sprint, Procter & Gamble, Harley-Davidson, Nike, AT&T, StateFarm.

Agencies

Razorfish, Rightpoint, Digitas, Critical Mass, Jack Morton, Abelson Taylor, R/GA, Ogilvy, VSA Partners, McGarry Bowen, Blast Radius, Energy BBDO, Tribal DDB, and JWT.

Work History

Walmart

/

Senior Product Designer

2024

-

Present

Designed and led product design across the full app (iPad) ordering experience — eyeglasses, contacts, insurance, prescriptions, OCR, order management — ran in-store research with real opticians, worked directly with React Native and SwiftUI engineers.

Anchored FY26 roadmap to order-time KPI, 85% customer impact, surfacing 1.2M+ hours of operational value.

Quietly building the optical team's AI-assisted design subsystem from scratch, training a UI kit — using tools like Builder.io, and Claude to scaffold UX journeys and patterns.

Walmart

/

Senior Product Designer

2024

-

Present

Designed and led product design across the full app (iPad) ordering experience — eyeglasses, contacts, insurance, prescriptions, OCR, order management — ran in-store research with real opticians, worked directly with React Native and SwiftUI engineers.

Anchored FY26 roadmap to order-time KPI, 85% customer impact, surfacing 1.2M+ hours of operational value.

Quietly building the optical team's AI-assisted design subsystem from scratch, training a UI kit — using tools like Builder.io, and Claude to scaffold UX journeys and patterns.

Rightpoint

/

Lead UX Designer

2017

-

2023

Overhauled 12-app enterprise portal for GE Aero Alliance, cutting trouble tickets by roughly 55%

Redesigned Intermountain Health clinical intranet, reducing resource navigation from 8 clicks to 2.

Collaborated on deliverying new design systems for JPMorgan, United Airlines, Exelon, and Johnson Controls.

Rightpoint

/

Lead UX Designer

2017

-

2023

Overhauled 12-app enterprise portal for GE Aero Alliance, cutting trouble tickets by roughly 55%

Redesigned Intermountain Health clinical intranet, reducing resource navigation from 8 clicks to 2.

Collaborated on deliverying new design systems for JPMorgan, United Airlines, Exelon, and Johnson Controls.

Jack Morton Worldwide

/

Design Lead

2019

-

2023

Led UX and brand design for Illumina Genomics Forum, hitting 9,000+ registrants against a 900-person goal.

Designed Google Cloud Sales Conference across 32 global city activations.

Built event design systems reused across multiple high-profile client programs.

Jack Morton Worldwide

/

Design Lead

2019

-

2023

Led UX and brand design for Illumina Genomics Forum, hitting 9,000+ registrants against a 900-person goal.

Designed Google Cloud Sales Conference across 32 global city activations.

Built event design systems reused across multiple high-profile client programs.

Digitas

/

Senior Interactive Art Director

2011

-

2013

Co-founded BrandLive team, pioneering real-time social content strategy for Sprint.

Contributed to the conception and campaign design for eBay "Thank You" campaign: 1M video views, Bronze Clio for Branded Entertainment.

Owned digital design campaigns for Protor & Gamble feminine care portfolio across Always and Tampax.

Digitas

/

Senior Interactive Art Director

2011

-

2013

Co-founded BrandLive team, pioneering real-time social content strategy for Sprint.

Contributed to the conception and campaign design for eBay "Thank You" campaign: 1M video views, Bronze Clio for Branded Entertainment.

Owned digital design campaigns for Protor & Gamble feminine care portfolio across Always and Tampax.

Selected Work

Walmart Vision App

case study

/

2024-2026

A tablet-native iOS platform replacing legacy optical ordering for 3,000 Walmart Vision Centers.

GE Aero Alliance

case study

/

2023

Enterprise UX overhaul of 12 workflow applications serving four personas across field operations.

Intermountain Health Intranet

case study

/

2022

SharePoint design system with custom page templates and web parts aligned to the new brand guidelines.

Illumina Genomics Forum - Global Brand Activation

case study

/

2019-2022

Event platform for the world's leading genomics conference, built for 9,000 researchers and scientists around the globe. Deployed as both live and virtual multi-day events.

Design showcase

showcase

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2000-2018

vanessa donley